Last night saw the hosting of the 2015 Construction Marketing Awards, at which the winners were announced. Detailed below is the shortlist together the winners and highly commended. Congratulations to all. It was a great evening, showcasing the best in construction marketing.
While competition was tough in all categories, judges were pleased that some of the new categories were particularly well subscribed, with Best Use of Content Marketing, and PR Agency of the year particularly competitive.
Chair of Judges, Ian Exall, said: “It’s great to get a record number of entries, even if it makes judging harder!
“But it wasn’t just the number that judges remarked on, once again we have seen a significant uplift in quality. It’s great to see the construction marketing community continuing to raise the bar, and deliver real bottom-line improvement for their employers.”
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Full Shortlist
Strategic Planning & Management
Deceuninck (MRA Marketing) – WINNER!
Best Product Launch
IMI Hydronic Engineering (SLG Marketing)
S Lucas Limited (Built for Marketing) – WINNER!
Best use of Press & Public Relations
City Legacy Homes (Perceptive Communicators) – WINNER!
Dekko Window Systems (Purplex Marketing)
Hitachi Power Tools (Aria Public Relations)
Jack Aluminium Systems (Balls2 Marketing)
Best use of Website
British Gypsum (3seven9) – Highly Commended
Hamworthy Heating – WINNER!
Best Digital Campaign
Reynaers (Wyatt International)
voestalpine Metsec (CIB) – WINNER!
Best Social Media Campaign
Bechtel (Iceni) – WINNER!
British Gypsum #BG Shout Out (Tangerine)
British Gypsum Unfinish Tested (Wyatt International)
Best use of Events & Live Marketing
Parkeray – WINNER!
Best use of Direct Marketing
Reynaers (Wyatt International) – WINNER!
Shanco Contracts (Construction Marketing Experts) – Highly Commended
Best use of Advertising
Alumasc Rainwater (MRA Marketing)
The Brick Development Association (Realia Marketing)
Certsure (RBH) – WINNER!
Reynaers (Wyatt International)
Best Branding & Positioning
The Brick Development Association (Realia Marketing)
Certsure (RBH) – WINNER!
Best Professional Services Marketing Campaign
Bechtel (Iceni) – Highly Commended
Indigo Planning (Holistic) – WINNER!
Research and Insight
British Gypsum (Wyatt International) WINNER!
Reynaers – Highly Commended
Best use of Content Marketing
British Gypsum (3seven9) – WINNER!
LABC Warranty CMA Best Use of Content Marketing Campaign
Monier Redland (Ridgemount PR and TGV)
SIG Design and Technology (Just Practising) – Highly Commended
Best Low Budget (<£25k) Campaign
Hitachi Power Tools (Aria Public Relations) – Highly Commended
Jack Aluminium Systems (Balls2Marketing)
Shanco Contracts (Construction Marketing Experts) – WINNER!
The Window Outlet (Purplex Marketing)Window Outlet Poster
Best Mid-Range Budget (£25k-£50k) Campaign
Contour Casings (SiteVisibility)
Gibbs & Dandy – WINNER!
Polypipe Terrain (SLG Marketing)
Best Big Budget (£50k+) Campaign
CFF – WINNER!
Howarth Timber (Harris Associates)
PR Agency of the Year
Ridegmount PR – Highly Commended
Tangerine – WINNER!
Agency of the Year
Ridegmount PR – WINNER!
Emerging talent “Young Marketer of the Year”
Rebecca Galyer – Howarth Timber – Highly Commended
Mitch Hyde – Ridgemount PR – Highly Commended
Sarah King – (Certsure) – WINNER!
Marketing Team of the Year
Polypipe Building Products – WINNER!
Run by Construction Marketing Events with the support of the Chartered Institute of Marketing Construction Industry Group (CIMCIG) and now in their 15th year the awards recognise and celebrate the best and most innovative marketing campaigns in the construction industry year.
