CMA 2017 Shortlist Announced!

The judges have deliberated long and hard, and the shortlists for the 21 categories of the Construction Marketing Awards 2017 decided. Did your entry make it to the select group of finalists? Do you know any of those in the running for the sector’s most prestigious awards?

Strategic Planning & Management
CFA
Guthrie Douglas Group (Built for Marketing)
Reynaers

Best Product Launch
Alpha Heating Innovation (CIB)
Leica Geosystems (The Think Tank)
Residence Collection (MRA Marketing)
The Builders Merchant Building Index (a BMF brand) (MRA Marketing)

Best use of Press & Public Relations
Cartwright Communications
Imperial Bricks (MRA Marketing)
Clear Architects (Luminescence)
MyGlazing.com (Refresh PR)
The Builders Merchant Building Index (a BMF brand) (MRA Marketing)

Best use of Website
Brisant-Secure (MRA Marketing)
Gibbs & Dandy (Nzime)
Roofglaze (Harris)
LABC Warranty
VELUX (Story)

Best Digital Campaign
Brisant-Secure (MRA Marketing)
Ideal Boilers
IG Masonry Support
Wienerberger (ilk Agency)

Best Social Media Campaign
Buttonfix (CIB)
Eurocell (Facta)
IKO PLC (MRA Marketing)
JCB
Solidor Group (MRA Marketing)

Best use of Events & Live Marketing
LABC Warranty
Premier Guarantee
Reynaers Ltd
VELUX (Agency Spring)

Best use of Direct Marketing
Brisant-Secure (MRA Marketing)
Gibbs & Dandy (DBM)
Premier Guarantee – PRS Investor Brand Awareness
Premier Guarantee – National Housebuilder Campaign

Best use of Advertising
Keystone Lintels
Knauf (ifour, Ridgemount and threepipe)
Potton
Reynaers

Best Branding & Positioning
Armitage Shanks
Atkins (gyro)
Jacksons Fencing (The Think Tank)
Knauf UK (ifour, threepipe, Ridgemount PR)
Marley Eternit
Reynaers

Best Professional Services Marketing Campaign
AECOM
Atkins (gyro)
Clear Architects (Luminescence)

Best Contractor Marketing Campaign
Kier Group
Novus Property Solutions (Harris)

Best use of Research and Insight
Howarth Timber (Harris)
Reynaers (Mobas)
The Builders Merchant Building Index (a BMF brand) (MRA Marketing)
Wienerberger (ilk Agency)

Best use of Content Marketing
Marshalls (gyro)
Reynaers (Mobas)
Potton

Best Low Budget (<£25k) Campaign
Fire Door Safety Week 2016 (Liz Male Consulting)
Human Recognition Systems
Novus Property Solutions (Harris)
Premier Guarantee
Wienerberger (ilk Agency)

Best Mid-Range Budget (£25k-£50k) Campaign
EH Smith Builders Merchants
H+H UK Ltd (Ridgemount PR)
Elite Systems (Harris)
Imperial Bricks (MRA Marketing)
Reynaers

Best Big Budget (£50k+) Campaign
Brett Landscaping (Ridgemount PR)
Ideal Boilers
Jacksons Fencing (The Think Tank)
Jewson
Leica Geosystems (The Think Tank)
Polypipe (SLG)

PR Agency of the Year
CIB
MRA Marketing
Refresh PR
Ridgemount PR
Tangerine

Agency of the Year
BDB
CFA
gyro
MRA Marketing

Marketing Team of the Year
Keylite Roof Windows
Kingspan Timber Solutions & Potton

Emerging talent – Young Marketer of the Year
Emily Maguire – Kingspan Insulated Panels
Lauren Miller – Kingspan Insulation
Elizabeth Sainsbury – British Gypsum

Note – name in brackets, where present,  is the agency responsible.

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