2017 Agency League released

The CMA Agency League has been revised for 2017, with no change in the top three – MRA, CIB, and Ridgemount holding their positions, but with Harris moving up to fourth.

The league, which is compiled by taking a rollingĀ  window of several years of CMA results, and awarding five points for a win, three for a High Commedation, and one for a place on a shortlist, is now increasingly used as an indicator for tender lists, which gives it some significance.

The top 20 (below) had a couple of new entrants – Luminescence, this year’s double winners with their client Clear Architects, and Built for Marketing who have bubbled under for a few years, and have now burst in to the top 20 courtesy of their win in Strategy and Marketing Planning with Guthrie Douglas.

Harris climb one place to fourth, Refresh climb one to fifth, while gyro climb five places to eighth.

The full top 20 is below, with last year’s position in brackets.

1 MRA (1)
2 CIB (2)
3 Ridgemount (3)
4 Harris Associates (5)
5 Refresh PR (6)
6 Fabrick (formerly CFA) (4)
7 Wyatt International (7)
8 gyro Manchester (13)
9 SLG (8)
10 Tangerine (10)
11 Holistic (11)
12 McCann manchester (12)
13 RBH (14)
14 Aria PR (15)
15 Built For Marketing (29)
16 Luminescence (none)
17 Iceni (9)
18 Construction Marketing Experts (16)
19 3seven9 (17)
20 Realia (18)

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